I came across this article today. When I think of the red paper clip guy who traded his way up to a house , or of the fairly recent hard push by politicians in cyberspace in the recent French elections on secondlife including the protests by avatars to these political parties in hope of making an impact on the general public..it seems clear to me that the "old" sweepstakes give away can be just as effective to get a buzz generated around your blog.
The Autoblog Relaunch Celebration Sweepstakes featuring the All-New 2007 Dodge Nitro! - Autoblog.

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